by Alex Duffy, Best of HESM 2021 Volunteer It’s common for social media professionals to feel undervalued. You’re dealing with everything from major events to major controversies, yet yours is a job some people think “anyone can do”. You’re at risk of social media...
by Alex Duffy, Best of HESM 2021 Volunteer In 2020, five years into my social media career, I applied for my first ever award. My (then) head of department suggested I enter my work for the Best Use of Instagram category, focusing on a campaign I ran using user...
by Sarah Wells, Best of HESM 2021 Volunteer Winning a #HigherEdSocial Award comes with some serious bragging rights! You could be the first EVER winner of a #HigherEdSocial Award These are the ONLY awards for social media professionals working in higher education It...
by RJ Thompson, Best of HESM 2021 Competition Chair Let’s see what you’ve got. The Best of HESM 2021 Competition isn’t the first social media competition on the internet. It is, however, the first competition for Higher Ed social media (HESM). It was...
A Strategy for Success: Mission Focused Planning for Social Media Strategic plans. Every organization has one, and I would be willing to bet most employees couldn’t tell you even one of the goals in their company’s plan. I am a nerd – I will mention that several...
